Seven years ago in June I was introduce to the concept of pocket diapers. By this time, 7 years ago, I had made several prototypes and experimented changes to a basic diaper pattern, and I have finally got it right. So right, that I made one extra and put it up on Ebay! That was the beginning of a wild ride for us!
So here we are 7 years later, surviving our most difficult year yet (nearly closing our doors forever), but just this month it has began to look like we will survive this year’s crisis and come out better than ever – simplified, refined, easier to manage and still the best youth and adult pocket diapers anywhere. Our training pants were introduced in September of 2004, and they are still selling well after all these years and the many changes we have made – all good changes of course!
I was having fun looking through all the reports I could generate through our shopping cart and thought I’d share all these wonderful statistics with you! These stats reflect all ordering from the middle of October, 2004, so they do not include the first 2 months of orders.
Total number of products sold – 43,000
Total number of orders fulfilled – 9,256
Current Order Number – 9,596
(I’ll celebrate when the 10,000th order is placed!)
Total dollar amount for orders fulfilled – $684,000
(we’ll have a party when we reach 1 mil!)
Highest Sales in 1 month = $17353 (June 08)
Total number of orders that used a promotional code = 9,256
Payment methods – Credit cards = 4,663, Paypal = 4,300 (the rest a combination of off line payments)
Number of States shipped to – 52
Top 10 States (# of orders) = California (929), Texas (635), Washington (536), Virginia (395), Illinois (389), Florida (315), Pennsylvania (292), Ohio (272), Michigan, (266), Massachusetts (251)
Number of Countries shipped to – 34
Top 5 Countries shipped to – US (8468), Canada (547), United Kingdom (41), Australia (25), France (23)
Top Customers:
Number of orders – Rachelle W. (31 orders, $1100)Megan N (24 orders, $15,000), Sarah W (23 orders, $700), Elizabeth A (21 orders, $750), Beth F (21 orders, $1700), Jennifer F (21 orders, $3000), Donna Scott (21 orders, $950)
Total Ordered – Daniel S (11 orders $3600), Hillary M (11 orders, $2400), Keely W (6 orders, $2100)
Can you tell I’m a math nerd? I just love playing with stats (I was a basketball statistician in high school!)
And just for fun here’s some estimates:
I have worked approximately 10,000 hours
We have employed or used the services of 40 people
I have employed 7 of my children (when they are young they just do sweeping/garbage)
With the income they earned from working for me, my children have purchased 3 cars and 1 horse
I hope the next 7 years are smooth sailing and that God will bless both our home and many other homes in the process!
Thanks for being our faithful customers!
To celebrate 7 years in business, I have created a couple of coupon codes for you to use on your next order!
Use the code “SEZ7″ to get 7% off your order of $50 or more
Use the code “SEZAnniversary” to get 10% off your order of $100 or more
Use the code “SEZBonus” to get 15% off your order of $200 or more!
Go Shopping!
